How to Build Trust with Your B2B Behavioral Healthcare Prospects
Right now we’re watching a trust implosion in behavioral health tech. Investigations over ethics violations.Massive layoffs from companies that overshot their profit margins.Profits before people. The companies (and more importantly, the people) who relied on those...
Seeing a Scary Behavioral Health Tech Usage Drop at 3 Months? 3 Good Reasons Why Users Stop Logging In
We’re finding that usage drops off after 3 months or so.” I wish I could find the data the behavioral health consultant was referring to (I’ve searched). She certainly seemed to believe this was a serious flaw. But I can’t say I’m shocked that people stop using their...
Your Website is Your Waiting Room
Looking for a therapist is terrifying. When a person is in crisis, there are so many things going through their mind. “Who is the right therapist?” “Will they judge me?” “Am I f*cked up?” “What if this therapist is more of a...Alba Blog
Lora Horn is the owner of Alba Content Studio. When she’s not writing about content or working with her clients, she’s watching old movies, hanging with her family, or rooting for the World Series Champion Dodgers.
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