Alba Content Studio…
because alba means “white”… as in white papers
You need a behavioral healthcare white paper.
Whether you’re a c-level healthcare insurance exec, a digital marketing manager, or a behavioral health tech start-up entrepreneur, you’re mind-blowingly busy.
You’ve probably been thinking “we need a white paper” for quite a while…
But what happens to your regular content work while you’re busy researching, compiling, writing, and editing?
Behavioral healthcare white papers are my cup of tea
That’s why I’m here.
I research and write white papers for behavioral health B2B companies.
I have a Master’s degree in Professional Counseling and years of experience in case management, counseling, and field interviewing.
I know my stuff.
And I make it easy on you.
No headaches… No huge complications.
Know what to expect the whole way
With my simple 4-stage process, you’ll know exactly how long the project will take and exactly what stage we’re in, because there will be regular (often quick) check-ins to make sure the project is on course and exactly where you need it to be.
As long as I have what I need from you, your thoroughly researched, well-written white paper is often finished in as little as 5 weeks.
You take care of your regular stuff, I’ll take care of the white paper.
No jargon-laden slog-fest reports, either. I write to your targeted audience. They’ll get the information they need—and they’ll understand it.
Some of My Awesome Current and Past Partners
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Behavioral Healthcare White Papers and More
Not just white papers, but white paper strategy
White papers...but don't stop there!
A white paper that highlights a key problem that your company solves is a potent marketing tool. But the B2B buyer’s journey is long. Keep them company.
Content that keeps engaging
Case studies show your prospect how your solution works for companies like theirs.
Blog articles, videos, etc. take your prospects deeper while they learn.
It's really all about email
With your prospect’s email, you deliver segmented content that enriches and nurtures during their entire decision-making process and after they become clients.
Strategy: Make Sure You’re Taking Care of Your Prospects and Clients
Content & SEO Strategy
Leverage your white paper’s power throughout the rest of your content to amplify your message & nurture your prospects.
Voice of Customer Research & Market Analysis
What makes you stand out from your competitors? Why did your clients choose you? Let’s find out.
Original Qualitative Research
Do you know there’s an issue but need the data? I survey, interview, and conduct focus groups.
About Me
I’m Lora Horn. I create clear, engaging white papers for B2B behavioral health and healthcare companies.
Together, we’ll show clinicians and organizations how your service or tech product supports their members and clients — so they can improve treatment outcomes and help people heal.
What My Behavioral Healthcare Clients Clients Say…
Let’s Talk about Your Project
Schedule an appointment directly to my Calendar.
Or email me at lora@albacontentstudio.com
